Our History

About It's Her ✨

C'est Elle is more than just a fashion brand—it's a story of a family passion for accessible elegance. 💖 Founded in 2001, C'est Elle began as C-Moi Collection in Montreal's vibrant Plaza St-Hubert neighborhood. This vibrant space, a symbol of diversity and creativity, was the starting point for a journey marked by successes, challenges, and constant evolution. 🚀

Our History 📜

The adventure began in a small corner of Plaza St-Hubert, a commercial artery in the heart of Montreal, where our vision of making fashion accessible to all women took shape. After several successful years with two boutiques in Plaza St-Hubert and a warehouse in Chabanel, we decided to redefine our identity. Thus, in 2011, C'est Elle was born, with a new name and a clear vision: to offer trendy and affordable clothing for all women . 👗✨

This change also coincided with a very special moment in our family life: the arrival of our twins. 👶👶 A strong symbol of renewal and strengthening our commitment to offering fashion pieces that are both modern and accessible.

Our Vision 🌍

At C'est Elle , we believe that fashion shouldn't be a luxury reserved for a privileged few. We're revolutionizing ready-to-wear by offering quality clothing, trendy styles, and prices that suit everyone. 💸💃 We want every woman to feel beautiful, confident, and unique without breaking her budget. Every day, we strive to offer you collections that combine style , comfort , and affordability . 🎯

A Community of Women 💪

C'est Elle isn't just a brand, it's a true community of women. Whether you're a busy mom, an ambitious professional, or a fashion enthusiast, we want you to feel good about yourself and every outfit you wear. 👚👠 Our mission is to offer you clothes that allow you to shine every day, with pieces that help you express your personality and style. 🌟

Our Expansion 🚪

In 2016, we opened our second boutique at Place Vertu , a significant step in expanding our presence. And in 2024, we reached a new milestone with the opening of our third boutique at Centre Laval . We are delighted to be able to offer you a modern, welcoming space that remains true to our commitment to offering you the latest trends at competitive prices. 📍

Join Us 🙌

It's Her , it's a story that continues to be told, and we'd love for you to be a part of it. Together, let's make every day a moment where you feel beautiful, confident, and ready to conquer the world. 🌏💃 Join our community and discover clothes that will make you shine every moment.

Let's be friends and grow together! 🌸